May 27, 2022

Xbox Head Doesn’t Consider Nintendo or Sony as Main Competitors Anymore

Xbox head Phil Spencer made quite the bold statement during an interview with Protocol. He speculated about who he thinks Xbox is going to be slugging it out with in the future.

With the Xbox Series X and PlayStation 5 coming out this fall, it seems that the console war still continues.

Phil thinks that Microsoft’s Azure platform sets them apart. Microsoft’s Azure is a top-end global cloud infrastructure that the Xbox uses for its xCloud technology.

xCloud is integrated with the current Xbox One and the upcoming Xbox Series X. It allows players to play the same game across the home console, mobile and desktop PC. Nintendo and Sony don’t currently have anything similar.

“When you talk about Nintendo and Sony, we have a ton of respect for them, but we see Amazon and Google as the main competitors going forward.

That’s not to disrespect Nintendo and Sony, but the traditional gaming companies are somewhat out of position. I guess they could try to re-create Azure, but we’ve invested tens of billions of dollars in cloud over the years”.

Big Phil Still Looking for Co-op

Spencer still thinks that Microsoft will continue to cooperate with Nintendo and Sony for the foreseeable future. Cross-play is one path of cooperation, to allow players on different platforms to play the same games together. Google has struck up a new deal recently with publisher Activision to start hosting. They are using Google’s Cloud for game hosting and YouTube for the streaming of their tournaments.

Spencer thinks more of Xbox’s competition is with modern tech giants like Google or Amazon. They have similar goals and use technology in new ways to get more people playing.

To see more about the Xbox head, Phil’s latest trip to Japan, click here.


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