May 19, 2022

With E3 Cancelled, What’s Next For Gaming Companies?

So, we all know that E3 2020 is cancelled. However, the next step is: what are the gaming publishers and developers planning to do with themselves considering they won’t be at the event? Well, a few of them have made some comments on their next steps going forward

With the cancellation of this year’s E3 event, all eyes are on the former attendees.

What are the likes of Microsoft, Nintendo, EA, and more planning?

Thankfully, Polygon was able to source a large amount of information from publishers and devs as to what they will do next.

Xbox

One of the most prolific of the would-be attendees, Xbox (specifically, Big Phil Spencer) were amongst the first to announce their intentions going forward:

“E3 has always been an important moment for Team Xbox. Given this decision, this year we’ll celebrate the next generation of gaming with the @Xbox community [and] all who love to play via an Xbox digital event. Details on timing and more in the coming weeks”.

Nintendo

Nintendo told Polygon it:

“…supports the ESA’s decision to cancel this year’s E3 to help protect the health and safety of everyone in our industry – our fans, our employees, our exhibitors and our longtime E3 partners”.

Nintendo did not provide any further information as to what they plan to do in place of an E3 presentation. The Japanese giants traditionally host an extended edition of their Nintendo Direct presentation. This also includes live coverage available through the Nintendo Treehouse. It would not outside the realms of possibility for them to merely do an extended Nintendo Direct live on YouTube.

(Side note; there’s going to be a lot of these where the publisher/devs have “spoken to/told Polygon”. As such, I will omit that going forwards)

PlayStation

Perhaps the most infamous name attached (or not, as the case is) to E3 this year, PlayStation had already announced they would be skipping the event this year. PlayStation, instead, has already announced they will focus on consumer-focused events instead.

Back in January, PlayStation told GamesIndustry.biz they were, instead:

“…participating in hundreds of consumer events across the globe. Our focus is on making sure fans feel part of the PlayStation family and have access to play their favourite content”.

The jury is still out on if this whole scenario is hurting or helping PlayStation ahead of the launch of the PlayStation 5 later this year.

Ubisoft

Ubisoft said they were “exploring other options for a digital experience”. However, no further details (timing, etc), are currently available.

EA

EA mentioned how it was “reviewing” appropriate changes to EA Play 2020:

“We’ve continued to follow the coronavirus developments around the world very closely. Clearly the situation is evolving by the day, and we’ve been reviewing how it will change our planes for EA PLAY 2020. We will share more soon”.

Devolver Digital

Devolver Digital, who was amongst the first to tweet about E3, has also issued a statement:

“The week of E3 has always been a big part of what we do and are genuinely bummed about the cancellation of the event itself.

Lots to juggle but right now we plan on having a live stream “Devolver Direct”/press conference and possibly more”.

Currently, that’s it as far as the “big names” are concerned. I’m sure if (and when) others reveal their ideas and plans, we’ll find out about them too. Again, we’ll have more on this story as and when it happens.


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