May 22, 2022

Fear of the Coronavirus Increasing Downloads of Plague Inc.

The Coronavirus, a recently released pandemic by creator Mother Nature, is racking up some real fear across the globe. The virus has so far caused at least 41 deaths, with the area of Wuhan in China’s Hubei province going into lockdown.

Residents are currently unable to leave or use any form of public transport.

Subsequently, and strangely enough, this has caused a surge of people downloading Ndemic’s Plague Inc. The game is currently atop the mobile app store in China. This is according to reports by market analysts App Annie.

An Accurate Outbreak Simulator

To those unfamiliar with the game, Plague Inc. is a virus simulator, first released back in 2012.

You choose the type and name of your disease and allow it to spread across the world. You help the strain out with upgrades and mutations along the way. The ultimate goal; to wipe out all life on Earth.

With the fear of this newfound biological threat rising, surely a game like Plague Inc. is only going to add fuel to the fire, right?

Whether you think it’s strange or not, the game is actually pretty accurate in how it simulates a worldwide outbreak. Naturally, the best start for a fledgeling infection is in a densely populated country. Over the course of the game, countries might close borders, or ban transportation.

Sounding familiar?

On top of this, the game is very smart in regards to how your disease spreads.

Depending on the type of virus you have, air and boat travel, or even rats on a ship, play a big role in how you grow your infection to other parts of the planet. So you can see how this could be interesting, particularly to a country at the epicentre of a growing pandemic.

The Responsible Approach

With its game being the centre of attention after this recent news, Ndemic recently took to Twitter with the following statement;

In the days following this, the creator’s website has suffered. Going offline due to the high number of users.

While this is, of course, great for its numbers, Ndemic is approaching the situation in a respectable way. They recently issued a statement, making sure that people still use reliable and factual sources for information on the outbreak;

“…please remember that Plague Inc. is a game, not a scientific model and that the current coronavirus outbreak is a very real situation which is impacting a huge number of people. We would always recommend that players get their information directly from local and global health authorities.

You can find out more about the CDC and Plague Inc. here.

You can find out more information about Coronavirus here“.

YouTube player

This is the right way to go about a situation like this. Instead of basking in the attention, Ndemic is instead approaching a potentially delicate situation, in a thoughtful and responsible way. Not using it as a platform to push their game.


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